As other software companies operating difficulties as an independent developer in the Facebook platform, Snap Interactive, even with great success.
Constructor application titled “Are You Interested” is able to collect approximately 5 million U.S. dollars in a year of marriage applications they develop.
The trick, they switch from a subscription model for free registration, by utilizing the resources that users who owned a large amount of social networking site Facebook.
“We continue to get revenue growth since we introduced the subscription model,” said Cliff Lerner, Chief Executive Officer of Snap Interactive, as quoted from AllFacebook, June 18, 2010.
Although not Snap Interactive company Zynga registration application developers, but they have shown that small businesses could be developed on the Facebook platform, and remain profitable.
For information, other than Facebook users can be exploited, the application mate Are You Interested users can also be used by Myspace, Hi5, and Bebo.
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